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E-mail marketing helps business expand their customer base. E-mail marketing is one of the simplest ways to distribute information with little cost and effort. Over time, e-mail marketing has become less effective due to spam filters. Even if a company sends a legitimate e-mail message, a spam filter might catch and delete it.

Businesses can use e-mail marketing to attract new customers. E-mail marketing introduces new products to existing customers as well. Businesses will also use e-mail to promote last minute deals when they want to clear inventory quickly. When used with the correct strategies, e-mail marketing is efficient and effective. You can use e-mail marketing to advertise your products in an unobtrusive way.

Benefits :

Many newer businesses will begin with e-mail marketing as a quick, streamlined, and cost effective way to test out its advertising. E-mail marketing is effective for small, medium, and large businesses. You can purchase mailing lists from mailing list companies to reach your target vertical market.

E-mail marketing requires minimal energy and effort. Your business can quickly develop innovative strategies to reach a wide range of people. You can also show your customers that you are an environmentally friendly business by eliminating your paper marketing campaigns. Showcase your business as unique and environmentally conscious.

How It Works :

First, figure out a marketing plan. Who are you trying to target? Why are you trying to target them? Are they a demographic group that uses e-mail frequently? What product are you advertising to whom?

Then, design your e-mail and campaign. Create all relevant deals, images, content, and graphics. Once your e-mails are ready, compile all necessary mailing lists. Your customers might have signed up for a mailing list, or you might purchase a mailing list from a distribution agency.

At this point, you are ready to send your e-mails. Amend your strategy as needed.

Top 10 Free Mobile Recharge & Earning Sites ( 100% Genuine)

| Posted by saps

MOST POPULAR POST OF THIS SITE ↓↓

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↓↓ Here Are The TOP 10 Genuine Sites For Free Mobile Recharge & Online Earnings ↓↓

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10 more ways to make money online

Money has always been an issue for many people and you are not alone. Many people are not aware of the many solutions that they can do to possibly earn some extra money. The idea of making money online is attractive to many, primarily because of the benefits it offers. Making money online is mostly about customizing a monetizing formula for your blog. Depending on your skill level, network, and current traffic levels your blog has a variety of options. So find your blog’s formula below to maximize your earnings.

Sponsored Reviews
A sponsored review is basically an advertiser paying a blogger to write about their product or service. This can either be done through a ‘review site’ which facilitates the meet ups between bloggers and advertisers; or it can be done by individual bloggers who offer the service to advertisers for a flat fee. If your blog has a big audience you could also offer sponsored reviews directly, cutting off the commissions of the middleman.

Private Forums
A lot of popular websites will incorporate a message board or forum for their readers to interact with one another. You can generate revenues by charging a small fee for membership on the board, or for access to special sections of the board. This creates a sort of ‘exclusive club’ where members can talk about industry-related topics, exchange valuable information, and socialize. Charging $5-10 a year per user can add up after membership starts to grow.
SEO Blackhat charges $100 monthly from its members, and they have thousands of them. Obviously in order to charge such a price for a forum membership you need to provide real value for the members (e.g., secret techniques, tools, and so on).

Premium Content
If you have built up a solid website with some really excellent resources, you may consider charging people for access to your premium content. That means creating an area that non-members cannot access unless they pay a small fee. For people who are able to offer readers valuable information, this is a great way to generate some income and help your readers appreciate your content more. Great example of premium content is SeoMoz.

Membership Site
If you have the drive to make great lessons, tutorials, classes, or other content worthy of a membership site then you should definitely do it. They are all the rage right now and show a great way to earn a regular income. With new products online, the set-up has never been easier. I would definitely check out the resource if you have ever thought about a membership site.

Sell Your Website
Some people live for the thrill of a new project. If this sounds like you, then you may want to consider earning money by starting up and establishing new websites and then selling them off for profit.
Market places on online forums like DigitalPoint and Sitepoint are always active with website buyers and sellers. Keep in mind that they most used parameter to determine the value of a website is the monthly revenue that it generates, multiplied by a certain number (the multiplier can be anything from 5 to 30, depending on the expectations of the seller, on the quality of the site, on the niche and other factors).

Ebook Sales
If you have got a blog or website about a particular niche, why not capitalize on it by writing an ebook? Believe it or not, you do not have to be a brilliant writer to create a useful handbook on a subject that you are familiar with. If you write a blog, you can write a decent ebook. The best way to understand the process is by learning how to write an ebook and then how to sell it.

Theme or Template Sales
To get this money making product going you first need some serious design skills or the money to pay for someone to develop it. Once a unique design is created premium themes can go from $19 -$200. There is great earning potential in creating themes and another very advantageous bonus. When you create your theme a link is put into the footer of the theme with your blog’s url. So the more themes that are used the more backlinks to your blog. Brian Gardner and Unique Blog Designs are two examples of websites that make money with the sales of premium and custom WordPress themes.

Job Boards
All the popular blogs are trying to leverage job boards to make some extra income. A great example of this is Problogger’s job board. The advantage of this method is that it is passive. Once you have the structure in place, the job listings will come naturally, and you can charge anywhere from $10 up to $100 for each.

Join Referral Programs

Just joining referral programs and referring your friends and family members can easily earn your first hundred. I would not be surprised if you took it to the next level and started joining affiliate programs to refer people online that you do not even know. Referral programs can be tremendously effective if you have a large audience to work, however, it may take time to build a large audience.

Start Your Own Online Store
Stocking up on merchandises and selling them on your own store front can strongly build up a reputable name for your store, especially if your store front is targeted only at a certain product that many people don’t offer. Making sure that your store is some what more unique and different from the other store fronts, can make your business that much more memorable in terms of branding and getting returning customers.

Adding Images to Your WordPress Blog or Website

A picture is worth more than 1,000 words when presented within a blog post (or page). On the web, an image could break up text, which can part the sea of text making it all more readable. An image can also help illustrate a point, and provide SEO value.

An image could find its way into image search results on a search engine. It can also, with the inclusion of keywords in its meta tags, potentially help a post rank for more keywords. Not only that, the image can be auto-thumbnailed in search results and show up when shared in Facebook or other social sites.

A search engine result with an image will attract the eye more so than one without, in most cases.

Adding Images to WP Posts the Old School Way

I’m from the old school. When I add an image I, more often than not, edit the image to be the exact dimensions that I want to work with. I use free tools like Gimp. You can use Photoshop too (if you have it).

I then, using good old fashioned FTP, upload the image to the trusty “images” folder off the root.

I then hand code the image tag in “Text” view of my WordPress post/page edit screens.

The code might look like this:

<img style="float: right; margin: 0 0 5px 10px;" title="pictre of a bat" src="http://example.com/images/pic.jpg" alt="picture of a bat" width="187" height="94" border="0" />

Let’s break it down shall we:

src: this represents the path to the image. I always use the full domain here so the image shows proper in RSS feeds, etc. In only one case when working for someone else they asked that I use only /images/pic.jpg without the domain in case they link-spam the domain with their SEO and need to switch domains. Doing it this way would save them the extra work later. Doing things ethically would prevent this from being a concern, but I digress.

width/height: the dimensions to the image, I always make sure they are the “real” dimensions, not just ones to force the size of the image.

alt: this is meant to be a textual representation for the image for the visually impaired, bandwidth savers, text browser users, and search engines.

title: usually, depending on the web browser, this phrase will be shown when hovering over the image. It is supposed to provide SEO value too but I think it is overkill and overoptimization personally, so I usually leave it out.

border: out of habit I always include this, which is a value in pixels that determines the size of the border around the image. It used to be that, when linking an image, if you didn’t explicitly tell all browsers NOT to include a border, then it would add a bad looking blue border. So, I got in the habit of using it. I use CSS for borders when I really want them, so I guess I’m not thatold school.

style: it’s probably not best practice to include styles in this manner. It’s a bad habit I picked up. It is preferred to include styles within CSS sheets, and make reference to the style with a class name (or ID). WP does this elegantly when using the automated tools for including images which I will cover shortly.

The particular style I used in the above example pushes the image to the right and wraps text around it to the left. I specified that I do not want a margin at the top or right side (represented by the first two numbers), but that I wanted 5px on the bottom and 10px on the left to create some white space around the image so that it doesn’t touch the text. Why different amounts? I haven’t measured but it seems that there is always 5px below the image with margin space for some reason, so I just add 5 more and it always looks pretty even.

Image Sources

You have to be careful when using images on your site or blog. If they are either copyrighted or assumed copyrighted it is best to either a) not use them or b) get permission. And always cite the source of the image.

You could get images from stock photo sites (example: ShutterShock) that grant you rights to use them. morgueFile is another source, which offers a free photo archive. Be sure to read the terms.

You can always get your own images. Either download them from your digital camera or phone, or get some screenshots. There’s a free Chrome browser plugin by Google that makes it easy to take screenshots. Screenshots, at least, will provide you with unique images that you can probably use in your WordPress sites. Just be careful and always cite your sources. Get permission from the respective owner when not sure. Always show respect.

Inserting Images Into WordPress Posts or Pages

Using the Add Media within the add/edit post/page screens will give you access to the Media Library.

It will also allow you to upload images that will get auto-resized based on the set thumbnail values for the particular theme that you are working with.

You can set an image as “Featured” or insert it right within the post. When setting as Featured, the theme will have full control over placement and size, and the HTML that gets generated.

When “inserting into a post” you have a little more control. You can certainly decide where the image is placed, and you could choose from some set “classes” to decide on text wrapping, etc.

Step 1) Click the Add Media button.

Step 2) Click the Select Files button.

Step 3) Locate the image on your computer, and click Open.

You can see the progress meter in the image slot itself, plus in the right side in the Attachment Details window.

You can click the Edit Image text link for basic cropping, and image flipping options. You can choose to have the changes applied to all of the thumbnails that were created during the upload process.

Step 4) Give the image a Title, and preferably a Caption, and Alt Text as well, for some potential SEO value. Some themes, but not many, will incorporate the Description value somehow.

Step 5) Pick an alignment (center, left, right) or leave it as None.

Step 6) By default, the thumbnail image that gets inserted will link to the biggest version of itself (the originally uploaded file). That can be changed to link to an attachment page (some argue that will give the best chance at getting the image into Image search results, if it’s worthy of being there). You can also have a link to a custom URL, or nowhere at all.

Step 7) Finally, choose one of the pre-built sizes. Most often there will be a small square, and a couple sizes that are within aspect ratio of the original, and also a Full Size option. Medium is usually the default.

When using screenshots for tutorials such as this, Full Size should be used so there is no distortion.

media attachment display settings screen

Step 8) Click the Insert into post button.

You will be presented with code similar to the following:

The id’s and classes may be defined by the theme which will dictate how the image will ultimately look within the blog post (or page) on the site.

Some unique classes will be displayed specific to the image. They will include the image id number, 57 in the example above, which allows you to give the particular image a custom style that will not be used on other images.

Adding Featured Images Into WordPress Posts or Pages

When adding a featured image, no HTML code will actually show up in the posts/pages content area. The theme will “check for” a featured image when the post is being shown and display it according to the theme’s style.

Step 1) Near the bottom of the right sidebar of the post/page add/edit screens you will see the Featured Image box. Click the Set featured image text link.

Step 2) You will be presented with the Media Library by default where you can select an image and click the Set featured image button.

You can also click Upload Files near the top if the image isn’t already in the library.

You can then follow the Upload steps from above, minus the “Attachment Display Settings” instructions. Then click the Set featured image button.

Uploading Other Media Files to WP

You could upload other media files like videos and audio to be included within your posts, using the Media Library functions described above.

It is often recommended however, in many cases, to have the audio and video hosted elsewhere and just embedded into your site. WordPress plugins like WP video lightbox can help you with that.

This saves on bandwidth and storage space, plus also allows you to take advantage of the in-built traffic, and the search engine love, that these media sharing sites have to offer.

YouTube and Vimeo are the top choices for video. And SoundCloud is the rising star for audio. As for images, some people will do a similar thing and upload to Flickr or Pinterest for example, then embed the content into their site.

I sometimes do that for general interest type of images (food for example), that have value on their own. Screenshots, in most cases, somehow don’t qualify.

About the Author: This post was written by Saps who is an author of Tips and Tricks HQ.

That’s a good question – actually how do you make your posts more attractive and, thus, readable? This problem arises when you know how to publish your content using the post editor, but without knowing how it works. You’re a good writer, but your readers might not notice your great message if you don’t learn how to perform the most basic tweaks on your post template. Above all, the most important part of your blog is not the header or sidebar; it’s your post’s main body.

As I step inside FWD, I want to write a series of posts about “tweaking your template”. Let’s make the process simple, it’s not necessary to know how HTML works; let’s take advantage of the richness of your post editor.

How to Start?

It all starts when you think you’re ready to hit the publish button. Are you sure you want to publish it? After you have finished proofreading, you need to do a little makeover so that it will become more readable, more attractive, and more tempting. Use the preview button! You preview your post to proof read it further, to check misspelled words, etc. And you preview your post to make sure it will attract you. Does your message emerge? Or does the precious idea get buried somewhere within the post?

A Readable, Attractive and Tempting Post

emphasizes the main idea
make use of the sub-headings
list ideas in bullets or image markers
use block quote when citing quotations
use quality graphics and enhanced screenshots

Let’s Get Started with the Basics

How can you emphasize your main idea? You can entice your readers to read further by giving them a reason to do so when simply looking your post. Emphasize main ideas by placing them in a box, or present them in a bullet list or using image markers, which I call a “tweaked list” post. By doing so, you give readers a direct presentation or summary of your post.
Sub-headings are important. It’s different than just using bold face type on your text. Style headings will emphasize your sub-titles.
There are several types of posts. List type posts are popular — like writing about a top 10 tips or tools. But you can also include a list in your typical article. If you write a long article, using a list will give your readers an easy way to pick up the most important part of it. I hate being lost in the midst of the crowds. Or just like the saying – “Do not drown your readers in the sea of words.”
Use the block quote function to include citations. By doing this, we can customize the post to make it more visually appealing just like I did.
Quality graphics make a difference. It’s always good to use original photos, but you can also download free images. Always remember to respect copyrights. In other words, place an attribution link somewhere in the post. To avoid passing your PR Juice, use “nofollow” tag. You can also upload some screenshots as well, especially for tutorial purposes – very resourceful – and you can customize it further.

How to Customize Screenshots?

This post primarily serves as an introduction for covering the basics, but I will give you some hints:

Open a photo editor
Go to the desired page and press Alt + Print Screen
Paste it (CTRL + V) to the editor
Crop the image (tip: use the window realism concept by picking up 1, 2 or 3 object of the screenshot to include in your post… do not use the entire shot)
Resize it, but take note – image sizes are important. All you need to know: it will “become” a part of your content
You can insert pictures, objects, numbers, lines, or text within your screenshot
Name your screenshot, an important keyword will do and save it
Upload to your post and make it SEO friendly by using “rel” and “title” tags

Please share your own tips with us, so we can try them too.

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